Children design posters for Walk to School campaign

Date: Tuesday 27 January 2015

WM - Taylor Wimpey - Birchen Coppice Primary School Competition - Website Version

We invited children at Birchen Coppice Primary School in Kidderminster to put on their creative thinking caps and take part in our Walk to School poster competition.

The pupils were asked to design posters to encourage drivers to slow down, and in recognition of their efforts, we donated 1st, 2nd, and 3rd place prizes of gift vouchers for the winners.

Elaine Taylor, Sales and Marketing Director for Taylor Wimpey West Midlands, says: “We are committed to supporting the communities in which we build our high-quality new homes, which is why we invited pupils at Birchen Coppice Primary School to take part in our poster competition.

“Walking to school can make a real difference to children’s health and wellbeing, but we understand why some parents have concerns about traffic and speeding.

“Our poster campaign was a great way to get the message across to drivers outside the school that they need to be considerate and slow down, and I’d like to congratulate all of the children who took part.”

The pupil whose design was judged the best secured a £25 gift voucher, while second prize was a £15 gift voucher and third a £10 gift voucher.

Jason Cortis, community activities officer at the school, says: “We encourage the children to walk to school to promote a healthier lifestyle and to reduce traffic outside the school. We were delighted to accept Taylor Wimpey’s challenge to design posters and were really pleased with pupils’ designs.”

There’s a choice of three and four-bedroom houses currently on sale at our Stour Valley development in Kidderminster.