Proposed Development

Perryfields Phase Three

Bromsgrove, B61 8QN

Taylor Wimpey is in the early stages of preparing proposals for approximately 423 homes on land off Perryfields Road, Bromsgrove, which will form the third and fourth phases of the development.

It’s important to us that we listen to the view of the local community as we develop our plans, and we held a public exhibition on Wednesday 2nd October at the Holiday Inn Bromsgrove. A copy of the exhibition boards displayed at the event can be downloaded here. You can also find out more about our proposals on this web page and provide your feedback by clicking on the ‘Have Your Say’ button, by emailing [email protected], or writing to us at the following address:

Perryfields Consultation
Taylor Wimpey North Midlands
2 Trinity Court, Broadlands, Wolverhampton, WV10 6UH


Your views are very important to help us shape and develop the proposed scheme.

Our consultation period will end at midnight on Wednesday 16th October 2024. 

Following consideration and detailed review of the feedback that we receive, we hope to submit a Reserved Matters planning application to Bromsgrove District Council in December.  At that time the council will write to neighbours again, giving details of the application and an opportunity for you to make any further comments.
Some images are used for illustrative purposes only and may include optional upgrades, subject to availability and at additional cost. Development managed by Taylor Wimpey North Midlands.

Development Map

Masterplan

Our proposals include approximately 423 new homes on land off Perryfields Road, of which 30% will be classed as affordable housing,  in line with Section 106 and local policy requirements.

Both phases of homes will be accessed from the already established entrance off Perryfields Road.

Outline planning permission for a development of up to 1,300 homes as well as a variety of new community facilities, including an extra care facility, a school and a local centre, was approved in August 2021 and these proposals are for our third and fourth phases of development.

Connectivity

We understand the importance of our proposed new development connecting logically and easily with the rest of the Perryfields site and the wider community. 

We also know residents expect to have convenient access to local facilities and services by a range of transport modes and that on-site services should be easy to find. 

Our proposal will integrate with the surrounding community by reinforcing existing connections or creating new ones. The site is well located in terms of access to the local facilities in Bromsgrove, including schooling options. 

Cycling and walking will be encouraged, with safe and attractive routes through the development that link to existing foot and cycle paths, including all Public Rights of Way.

The wider development will include a mobility hub to enable and encourage sustainable travel. The hub will offer a range of different services, including bicycle sharing and general repair advice, designated EV charging points, the use of a community concierge to provide additional support to residents and a range of travel information.

The wider site will include spaces for business, education and leisure, encouraging local living and reducing the need for residents to travel long distances.

For those that do need to travel by car, vehicle access to the proposed new development will be from a junction off Perryfields Road. A spine road running through the development and connecting with future phases will include an off-street cycle pathway and dedicated crossing points for residents.

Drainage

Drainage

Our strategy for drainage on site

Due to the topography of the site we are proposing separate surface and foul water networks.

Severn Trent Water has assessed the impact of the proposed development on the public sewer system and concluded that the capacity of their existing network will meet the needs of the new homes.

Surface water

We have carried out a flood risk assessment on the site and designed a surface water drainage system to accommodate for water flows up to a 1 in 100 year event, with a 40% allowance for climate change. Surface water sewers will drain rainfall with no negative impact on flood risk to either the development or its surrounding areas.

The development will incorporate a series of attenuation ponds, which will also create new wildlife habitats and underground precast attenuation tank. Water will then slowly flow through a headwall to an additional swale prior to connecting into the existing brook.

Foul water

The wastewater drainage from the proposed third and fourth phases of homes will be split across the development – with the western section draining to an existing manhole in Grayshott Close and the eastern section draining back to the foul water pumping station that was established as part of phase one.

Ecology

Protecting and preserving the natural environment, including valued landscapes and habitats is a key priority. Our design process involves an evaluation of the site and how it relates to the surrounding area in terms of its character and setting.

A number of surveys have already been carried out to assess the wildlife and habitats already present at the site.  The development will be designed to protect and enhance these habitats and species whilst creating a green and pleasant environment for people.

Existing trees and hedgerows will be retained where possible, and there will be extensive additional planting. 

New habitats will be created, from native woodland and meadow areas to orchards and earth mounds. New wetland areas will become home to a variety of species and will also aid drainage.

Any protected species on the site will be located and managed responsibly by an ecologist, who will work to a Habitat Management Plan that will be submitted for approval by Bromsgrove District Council.

Character design

The character and design of the proposed phase will reflect the surrounding area, with community safety and a commitment to sustainability being two of our key priorities. 

Streets and key public spaces such as play areas, will be designed with active frontages and natural surveillance in mind. 

All of the homes will be designed in an energy efficiency way. Each of the properties will be thermally efficient, having been created through sustainable construction methods that meet the current building regulations, and all new homes will include access to an electric charging point.

All new homes will include access to secure cycle storage. Car parking will be in line with Worcestershire County Council’s Streetscape Design Guide, with the provision of a garage dependent on the house type.

All homes will have private outdoor space, and rear gardens will comply with the council’s guidance on space standards.

Most of the new homes will be up to two storeys in height, in keeping with the existing surrounding properties. They will be arranged into detached, semi-detached and terraced groups. There will also be a small number of two and a half storey homes within the scheme along with some bungalows that form part of the wider development.

Each of the proposed new homes will include a range of features in keeping with the locality and character of the area, such as chimneys to add visual interest to the roofscape, recessed front doors, traditional pitch porches, brick and render, and eaves with simple brick detailing.

Our approach features

Economic benefits

We have used UK-wide statistical data to demonstrate that the proposed development can bring a number of economic benefits to the local area.

Building the homes

  • 600 jobs
  • Direct employment
  • Estimated to create 170+ temporary construction jobs per year of build
  • 300+ jobs
  • Indirect/Induced employment
  • Over 300 jobs could be supported in the supply chain per year of build.
  • £14.2m
  • Economic output
  • Expected additional Gross Value Added (GVA) per year from direct and indirect jobs
Once people move in
  • £2,359,500
  • First occupation expenditure
  • Total anticipated spend on goods and services by people as they move into the new houses and make them feel like home
  • £11,069,229
  • Total spend by residents
  • The amount the residents of the new development are expected to spend per year
Additional local authority income
  • £569,283
  • Additional Council Tax revenues per year
  • Estimated additional Council Tax per year based on the proposed number of new homes
  • £3,003,000
  • New Homes Bonus payments
  • A grant paid, over six years, by central government to local councils

Local partnership with a community orchard

Separately to our S106 responsibilities, and as part of our commitment to the Bromsgrove community, we are intending to support local events, organisations and projects where possible. 

See below for some examples of our work in the North Midlands region:

Taylor Wimpey establishes a tree-rific local partnership with a community orchard

Taylor Wimpey North Midlands and Taylor Wimpey Midlands have combined forces to pledge £1500 toward the upcoming new seven year cycle of the Coventry Peace Orchard project. 


The donation funded seven new apple trees for the next cycle, which were planted by pupils from Cardinal Newman Catholic School.

Located on the outskirts of Coventry, the Coventry Peace Orchard project was set up by World War II veteran Dennis Davison and is a legacy to the apple orchards of Normandy, where he and many others successfully fought for peace in 1944.

The orchard is entirely self-funded and is reliant on volunteers from the local community to maintain it.

“The Peace Orchard is a regular coffee and picnic stop for many and holds a special place in the hearts of the Coventry community. We are extremely grateful to both Taylor Wimpey and Cardinal Newman for the support they’ve given us with this particular project.” 

 

World Book Day celebrations in Lawley

Separately to our S106 responsibilities, and as part of our commitment to the Bromsgrove community, we are intending to support local events, organisations and projects where possible. 

See below for some examples of our work in the North Midlands region:

World Book Day celebrations in Lawley

We helped Lawley Village Academy celebrate this year’s World Book Day by donating a £250 book voucher.

Pupils marked the global event by embracing a bedtime theme, dressing up in their pyjamas and enjoying a hot chocolate and reading session.

“Thanks to Taylor Wimpey’s donation, we’ll be able to purchase a variety of books to support all our students in their learning and development.”

 

Himley Hall Sailing Club

Separately to our S106 responsibilities, and as part of our commitment to the Bromsgrove community, we are intending to support local events, organisations and projects where possible. 

See below for some examples of our work in the North Midlands region:

Taylor Wimpey deliver helping hand to Himley Hall Sailing Club

Himley Hall Sailing Club has received a boost from Taylor Wimpey North Midlands as it looks to rebuild months on from an arson attack. 

The housebuilder has donated a new bench to replace the original seating space which, alongside the club's hut and decking, was destroyed in a fire in December 2023. 

In addition to replacing the bench, Taylor Wimpey also funded a new commemorative plaque to replace the original sign which was dedicated to the memory of David and Mary Harris, two dedicated members of the sailing club. 

“It’s been a tough few months after being forced to start from near enough scratch, but their contribution has enabled us to take one step closer to reopening the hut again for our members. On behalf of everyone at the club, I’d like to thank them for their kind support.”

 

Christmas boost to Wolverhampton charity

Separately to our S106 responsibilities, and as part of our commitment to the Bromsgrove community, we are intending to support local events, organisations and projects where possible. 

See below for some examples of our work in the North Midlands region:

Taylor Wimpey leads local business initiative which delivers toy-tastic Christmas boost to Wolverhampton charity

The Taylor Wimpey North Midlands team and a number of its suppliers joined forces to deliver a seasonal surprise to The Haven, a Wolverhampton-based charity that supports women and children fleeing domestic abuse.

A donation of £5000 was made, with Taylor Wimpey employees also gifting a number of brand new toys to the charity through its specially organised ‘big give’ scheme.

The Haven, which has been selected by Taylor Wimpey North Midlands to be its local charity partner throughout 2024, provides practical and emotional support to those under its care, including a 24/7 helpline, safe accommodation, specialist programmes, counselling and therapy and children’s services.

“We’re absolutely blown away with the kindness shown by employees at Taylor Wimpey North Midlands and its suppliers. Through the donation we have received from Taylor Wimpey, we can help ensure the women and children we support still get to have some special memories.”

 

Community funding features