We snap to it and support campaign to get kids walking
We are encouraging families in Strood to pull on their walking shoes and leave the car at home for the journey to school this autumn and winter.
To help keep youngsters safe on their walk to school, especially in the darker autumn and winter months, we have supplied 210 high-visibility snap bands to English Martyrs’ R.C. Primary School for its pupils to wear. The donation is part of a campaign that will see more than 13,000 snap bands provided to children across the country.
According to UK charity Living Streets, only 21% of boys and 16% of girls meet the current recommended daily level of exercise (60 minutes of physical activity).
A generation ago, 70% of youngsters walked to school, but now it’s less than half – and during morning peak traffic times, one in five cars on the road are taking children to school, contributing to congestion, air pollution and carbon emissions.*
Jason Stokes, Regional Sales and Marketing Director for Taylor Wimpey, says: “We are delighted to be working in partnership with English Martyrs’ R.C. Primary School to help encourage families to leave the car at home and set off for school on foot instead.
“Walking is a great habit for youngsters to get into early in life, so we hope our snap bands will add some fun to the journey to school, as well as keeping them safe on the way.”
Clare Redmond, Headteacher at English Martyrs’ R.C. Primary School, says: “Children really do benefit from walking to school – not only is the exercise healthy for them, but it also helps reduce the amount of traffic outside school, which is safer for them too.
“We are very grateful to Taylor Wimpey for this generous donation which will help raise the profile of walking to school among pupils and parents alike.”
* Source: www.livingstreets.org.uk