A schoolgirl from Rogerstone is being sponsored by Taylor Wimpey South Wales to have her long hair cut off and donate it to Little Princess Trust, a charity that creates wigs for cancer patients.
The leading local house builder, which is currently building high-quality homes at its Tregwilym Gate development on the outskirts of the village, has donated £200 to 10-year-old Isabella Jones to support her cause.
The sponsorship money raised by Isabella will be given to leading charity Cancer Research UK, while her hair will be donated to the trust and used to make wigs for children across the UK who have lost their own hair through chemotherapy.
Proud mum Susan Jones says: "Bella has been keen to raise money for charity for some time now, and it was her friend Sophie Trott who came up with the idea to donate to Little Princess Trust.
"She wanted to raise money because her great aunt Julie has suffered from cancer for a long time, and we have unfortunately lost some special people to the disease, including our daughter-in-law and Bella's uncle's god-daughter, who died aged 10 last year."
Isabella will be having her hair cut off on Saturday 22nd August by a local hairdresser, and is raising money through and online fundraising page.
"Bella is really excited to be doing this, but she's also a little nervous too, as she has always had long hair," says Susan. "I'm very proud and humbled that Bella is doing this wonderful act to raise money, as she's having between 30 and 33cm cut off her hair."
The sponsorship came about after Isabella and her family recently moved into a new home at Taylor Wimpey's Tregwilym Gate development.